With the emergence of usability and testing as a top priority for online business (finally), I’ve been disturbed by some of the basic functionality problems I’ve encountered online lately. Most of the time, I find issues that would seemingly be resolved after an average quality assurance process and would definitely be resolved after less than [...]
October 14, 2009 – 10:59 am
I often see discussions about improving website conversions start with the homepage. However, in many cases that is not where visitors start their process with the site. If secondary pages are indexing well on search engines, visitors may enter your site through a wide range of pages. In fact, some websites have less than 20% [...]
August 10, 2009 – 8:36 pm
I recently moved and as everyone knows, moving is a terrible experience. I was hoping one of the easier tasks would be updating my address on the websites of banks, magazines, etc. I sat down planning to spend about 30 minutes and be finished, but an hour later I should have known better. Here’s a [...]