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Monthly Archives: August 2009

Email Blast: A Phrase That Won’t Die

Is anyone else tired of hearing people who are supposed to know something about marketing use the phrase “email blast?”  I thought it was going away five years ago.  A client recently sent me a checklist of what they were supposed to do about a new vendor product.  I screamed in agony when I saw: [...]

4 Problems to Avoid with Web-Based Forms

I recently moved and as everyone knows, moving is a terrible experience.  I was hoping one of the easier tasks would be updating my address on the websites of banks, magazines, etc.  I sat down planning to spend about 30 minutes and be finished, but an hour later I should have known better.  Here’s a [...]

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